Fish: an offbeat email to call for actionTheir emails directly reflect this positioning? offering bold content that isn’t afraid to stand out from the crowd. Rather than focusing entirely on promotions and calls to action? Père & Fish takes care to add a touch of humor that mitigates the promotional and annoying side that we all too often find in our inboxes.
Example with this email to announce a special promotion.
What did we like? Dressing an Imagine creative
- The offbeat tone and the little puns (“Sea you soon”? etc.).
- CTAs allowing you to indonesia whatsapp number data 5 million order from Paris or Lille.
- Using emoji to further develop original branding.
2 – Galimard: luxury design and contentGalimard ? the famous perfumer? is another 7 tips on how to do sales follow up example of a brand that has successfully adapted its voice to the email channel. To promote its perfumes? the brand conveys an instantly recognizable universe that expresses tradition and quality while using soft and warm colors.
Their emails reflect the graphic style of their website? allowing them to perfect their brand image.
Additionally? Galimard’s emails add value to customers by also highlighting relevant content (blog articles). The goal isn’t necessarily to sell more? but to build brand trust by sharing advice and expertise.
What did we like?
- A clean and sophisticated design.
- Highlighting an informative article before the promotional aspect.
- A section allowing you to discover the history of Galimard and thus make the brand more “human”.
3 – Little Vegan: the magic of mysteryPetite Veganne is an online store tha south africa numbers t offers quality plant-based alternatives “for people with a vegan lifestyle who are desperately craving cheese.”
What we love about this email is how it plays with mystery: we’re told about the upcoming release of a new product… but without being told exactly which one.
With a blurry image and a countdown? Petite Veganne manages to create a sense of suspense . We want to know more!
