Another core responsibility involves managing paid advertising campaigns. Digital marketers may run ads on:
- Google Ads (Search! Display! Shopping)
- Meta malaysia phone number list Ads (Facebook and Instagram)
- LinkIn Ads
- YouTube pre-rolls
This involves:
- Setting ad budgets
- Writing ad copy
- Choosing ppc advertising agency bidding strategies
- Monitoring click-through rates (CTR) and conversions
- A/B testing creatives
The goal is to drive target traffic and generate qualifi leads or sales.
Content Marketing
Content is at the heart of all digital marketing. Creating valuable and engaging content is a top responsibility! including:
- Writing blog posts! eBooks! and case studies
- Creating video australia cell numbers content or webinars
- Designing infographics and visuals
- Crafting SEO-friendly product descriptions
- Planning itorial calendars
Content marketing builds trust! boosts SEO! and drives audience engagement.
5. Social Mia Management
Social mia plays a critical role in building brand awareness and interacting with customers. Responsibilities here include:
- Managing business profiles on platforms like Facebook! Instagram! Twitter! LinkIn! and TikTok
- Creating and schuling posts
- Engaging with followers and responding to comments/messages
- Running social mia ad campaigns
- Analyzing engagement metrics
