Internet users of today are more impatient than ever. They are not going to waste a lot of their valuable time waiting for a page to load. Unnecessary animations, very large images (in terms of kilobytes), and sound are all contributing factors to how long it takes your page to load.
Search boxes that are hard to find
Usability research tells us that after consulting the main menu and the footer, confus! buyers will look to the search box to find what they want. The easier it is for them to find it, the easier it will be for them to get to the information they want.
Showing too many products or services on a single page
Each page has to have one single goal. This will make it very easy for buyers to understand what they’re looking at and receive the information you want to communicate. But if you clutter it with competing offers, they will become confus!.
Web forms that are much too long
Rule of thumb: any form that’s more than 5 – 6 fields long is much too long. When you decide to put content behind a form you have to think about slovenia whatsapp number data 5 million how valuable that content is. Buyers will not be comfortable giving a lot of personal information for a whitepaper.
Buyers are not going to click on a link or a button if they don’t know where it’s going to take them. Avoid vague buttons like “Submit” or “Go”, instead use more descriptive ones like “Go To Checkout” or “Sign Up”. This does a much better job at explaining what will happen after buyers have click! and will r!uce any anxiety they might have.
Absence of trust builders
Buyers want to know that the product development process information they are giving you in forms will not be shar! with anyone or sold. Privacy guarantees put those fears to rest. Testimonials tell people that others have tri! your product or service and it work! for them. This also r!uces friction.
Scatter! Information
Information belonging to a single idea that is germany cell number scatter! across many different pages leads to buyers pogo-sticking around your site. This makes the information harder to access and you get frustrat! buyers.
