You’re asking about a “Australia Mobile Number List with Location Data” for marketing! which falls under strict privacy and telemarketing regulations in Australia.
The short answer is: Directly acquiring and using such a list without explicit! verifiable consent is highly problematic and likely illegal under Australian law.
Here’s why! and what you should focus on instead for compliant and effective mobile marketing in Australia:
Privacy Act 1988 (Cth) and Australian Privacy Principles (APPs):
Personal Information: Mobile numbers and location data are considered “personal information.” The APPs govern how organisations handle personal information! including collection! use! disclosure! and security.
Collection: You can only collect personal information if it’s “reasonably necessary” for your functions or activities! and it must be collected by “lawful and fair means.”
Consent: Crucially! for sensitive information (which can include highly detailed location data! especially if it reveals habits or patterns) or for secondary purposes (like marketing! beyond the primary purpose of collection)! consent is essential. Consent must be voluntary! informed! current! and specific.
Notification: When collecting personal brother cell phone list information! you must take reasonable steps to notify individuals about your identity! why you’re collecting the information! how it will be used! and to whom it might be disclosed.
Spam Act 2003 (Cth):
This Act regulates the sending of commercial electronic messages (CEMs)! including SMS
Consent: You must have consent to send CEMs. The ACMA (Australian Communications and Media Authority)! which enforces the Spam Act! prefers express consent (e.g.! ticking a when a lead becomes a sales opportunity ! box! filling a form! verbally agreeing). While “inferred consent” (e.g.! existing albania business directory customer relationship) is sometimes allowed! it’s less reliable and has stricter conditions (e.g.! marketing must be directly related to the relationship).
