Consulting firm Mazinn , specializing in the Gen-Z-oriented pakistan mobile number database free download brand ecosystem, recently held a roundtable with marketing and advertising experts. One of the main topics of the pakistan mobile number database free download meeting was the gaming industry. Various analyzes and conclusions point to the enormous potential of this sector, and lament the low investment of national companies in it. In fact less than 5% do; and only one out of every three brands present in Spain has pakistan mobile number database free download ever invested in gaming or e-Sports.
The gaming industry is valued at $ pakistan mobile number database free download million worldwide. In addition to this powerful economic value, it is an area with great potential when it comes to connecting in an innovative way with the young target ; whose culture and consumption pakistan mobile number database free download habits escape from traditional marketing strategies. In fact, 92% of the Z consider that gaming can have other applications outside of entertainment. Definitely; it is an open door to monetize with a high probability pakistan mobile number database free download of success.
“Brands must understand the difference pakistan mobile number database free download between gamification , as McDonalds did when creating a small video game within its APP, which achieved more than 600,000 unique players in less than a month and the retention of its customers for a longer time within their user experience ”, explains Rafa Magaña, sale leads CEO and Cofounder of Mazinn,“ pakistan mobile number database free download and, on the other hand, there is gaming , a territory of interest for the user who ends up connecting with the brand during leisure time with the video game ”. Los beneficios de este sector pueden incluso extenderse a pakistan mobile number database free download segmentos de la población que no son