Apple introduced the advance of what will be u n reality show of pitches on apps for iPhone . The series can be seen on Apple Music and could be the first step to compete with Amazon in the creation Belarus Phone Number List of original content. Months ago it was announced that Apple would begin to produce exclusive content, beyond audio, for its Apple Musi c platform . The first show created by the technology company is called Planet of the Apps and, according to a report by MacRumors, the recording has already finished.
The first trailer for Planet of the Apps was released and it is clear that it is a reality show and game show in the style of Shark Tank , America’s got Talent or The Voice. But with iPhone applications. One hundred app developers were selected, out of more than one hundred thousand who signed up, and they will have 60 seconds (the famous elevator pitch) to convince the judges that this is a good idea to obtain financing. The pitches will be made before celebrities who also stand out for being entrepreneurs: Gwyneth Paltrow, Jessica Alba, Will.I.Am , among others. Broadly speaking, it looks like a great piece of branded content for the iPhone.
Planet of the Apps will be released this spring and will be available exclusively through Apple Music. This is Apple’s first effort to become a content producer so that it can compete against Amazon Phone Number List and Netflix. In the case of Amazon , which began as a retail and e-commerce company, it now has dozens of original series that it distributes through its own digital channels . Maybe that’s the future for Apple too.