The Super Bowl is one of the most important sports and television events of the year, each edition is expected to have a large audience, last year alone it had 119 million viewers in the United States , according to data from Nielsen. Its ability to generate expectation is well known by brands that each year pay millions of dollars in order to project an advertisement Israel Phone Numbers or campaign before, during and after the final game that defines the NFL champion. The film industry is one of those that seeks to take advantage of this showcase to boost the marketing campaigns of various productions. Paramount Pictures is one of the production companies that plan to take advantage of the Super Bowl LI that the New England Patriots and the Atlanta Falcons will play at the NRG Stadium in Houston.
The above because this Friday he published the 30-second ad that he will screen on Sunday during the party to promote the tape ‘ Transformers: The Last Knight ‘, the fifth installment of the franchise produced together with Hasbro. This is part of the marketing strategy for the film directed by Michael Bay and starring Mark Wahlberg, Josh Duhamel, Tyrese Gibson, in addition to the inclusion of the cast of Anthony Hopkins, and that includes what was already seen in the teaser trailer released in December .
We said that Paramount Pictures seeks to make the most of Super Bowl LI because it will not only screen the spot for ‘Transformers: The Last Knight’, we already told you that it will also screen a spot for ‘Ghost in the Shell’ , a live action based on the film by anime from the nineties and Phone Number List starring Scarlett Johansson. Universal Pictures is another production company that has taken advantage of ‘Big Sunday’ to activate marketing strategies for its films. Last year, after Super Bowl 50, he released the first official trailer for Jason Bourne, the latest installment in this saga, through his official Twitter, Facebook, and YouTube accounts.