6 – Bounce back on current events
Keeping up to date with industry-specific news, as well as media events in general, can help you create relevant content. […]
Email marketing
Email marketing
8 tips to optimize your email subject line
The subject line of an email is the element that most influences its open rate after the sender’s name. Discover
Email marketing
What are the four main marketing targeting methodologies?
A most advanced available. Offered by SimpliLearn , it will allow you to skip straight to the more advanced aspects of email marketing—great
Email marketing
The of this type of marketing targeting
This email training is led by SEO and email marketing expert Romain Pirotte. This six-module course provides access to proven strategies for
Email marketing
Involving its customers in the brand’s storytelling ️
In exchange for a 10% discount, you have to make a short video adding an adjective of your choice to
Email marketing
Imagine creative advertisements
This step is certainly the most complex. It requires a good dose of creativity to make your ads more attractive, engaging,
Email marketing
Send notifications reminders or follow-up emails
In e-commerce, email is essential for maintaining contact and reassuring customers after a purchase. Brands generally use this electronic communication method to
Email marketing
How does email work?
Emails are sent from software and web browsers called email clients. These clients are responsible for transferring messages from a sender to
Email marketing
The advantages and disadvantages of email
Like all communication channels, email has its pros and cons. Before adopting it (or optimizing its use), it’s important to
Email marketing
Email: Definition and Use Cases
You’ve probably already sent and received an email. On average, the French receive 33 emails per day , for a total of 1.4 billion
Email marketing
What is a good email open rate?
What’s considered a good open rate varies greatly from one industry to another. In France, the average open rate was 11.02% in 2023. In
Email marketing
How to improve your email open rate?
You certainly don’t spend hours designing and perfecting your email campaigns only for them to never be read by their