Google finalizes the acquisition of Fitbit for 2.100 million dollars

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Google finalizes the acquisition of Fitbit for 2.100 million dollars

Google has finally managed to complete the purchase of Fitbit. phone database The agreement for the acquisition of the smartwatches and fitness bracelets company, which estimated the amount of the operation at phone database million dollars (about 1,887 million euros), was reached more than a year ago. However, the transaction had been hampered by the European Commission , which launched an investigation to determine what treatment the internet giant would give to the health data of the wearables manufacturer’s users. Both phone database Google and Fitbit ensure that such data will not be used for advertising purposes.

“ Google will continue to protect the privacy of Fitbit phone database users and has made a series of binding commitments with regulatory agencies globally, confirming that Fitbit users’ health and wellness data will not be used for and that Google Ads data will be kept separate from other Google advertising data, ” said James Park, CEO of Fitbit . The European Commission had put phone database obstacles to the acquisition of Fitbit by Google James further adds that “Google also stated that it will continue to allow Fitbit users to choose to connect to third-party services . This means you can continue to connect your favorite health and wellness apps to your phone database Fitbit account.

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Fitbit launched their first fitness bracelet in 2009 and phone database since then they have sold more than 120 million devices in more than 100 countries. That Google’s purchase of Fitbit has finally been given the green light is also a source of joy for the Mountain View company. Through a statement, the vice president of Google, Rick Osterloh, has insisted that the sale leads company has no interest phone database in the data of Fitbit users but in their devices. “ This deal has always been about devices, not data, and we’ve been clear from the beginning that we will protect the privacy of Fitbit users . We work with global regulators in an approach that safeguards phone database consumer

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