The digital world has been a very big step for all companies that sell a product or service, as it gives consumers a new opportunity to be heard, that is, it is regularly being used to publicize their discomforts, listen to new offers and be aware of brand launches. The question is knowing Nigeria Phone Number List how to use social networks correctly, although you may not believe it, 50 percent of marketing and social media managers such as community managers cannot imagine the level of responsibility that this channel has as it directly influences tangible sales and measurable for your brands.
But the s-commerce is not only a perfect way to put the reach of consumers the chance to purchase the items, it is rather a campaign that has to do with the brand and values to promote and facilitate the purchase of products and services on -line . In 2005, one of the precursors to s-commerce was Yahoo, which included in some of its publications a tool that indicated that it was called “collaborative shopping”, which did not work and ended up being a total failure, as people bought and the sector firms themselves decided to abort their efforts in the area.
Experts indicate that those who best carry out this digital marketing strategy are niche companies because they understand their consumers better and it is easier for them to communicate. Some of the Phone Number List benefits of s-commerce for brands is that your message can reach you first, opening up new possibilities to communicate to the brand. You can also identify those users who are always by your side and take advantage of them in a way that helps you connect with other users, for example, you could turn them into true influencers.