The year 2020 marked a historical milestone on a scientific, free phone number database economic and social level. The cause: a new world war against a common enemy, Covid-19, and an indispensable ally, the internet, which will allow us to win the battle in 2021. After almost a year going through strict confinement in spring, a free phone number database contained summer, new wave in autumn with closures adjusted locally and in real time that have only been possible thanks to the “cultural” jump of almost a decade that the use of the internet has taken in areas such as education, free phone number database work and commerce .
Zooming in on the trade, new shopping habits acquired free phone number database throughout the year has led 80% of consumers to make an online purchase during the Christmas period, a huge leap with no return. From OMG Transact, the eCommerce unit of Omnicom Media Group Spain , its director, Carmen Limia, shares free phone number database what are the 5 major changes in commerce that will be consolidated in 2021 ECommerce is the new normal also for sectors such as Automotive and Food: This crisis has increased the interest of users to buy online even categories that were traditionally more linked to physical stores. «In relation to free phone number database Automotive,
consumers are asking that a greater part of the free phone number database buying process be online, not only information about new models, but also to be able to speak with distributors through video calls (live chats), order test car online, or pre-book online. As for Food, not only supermarkets, but also local stores understand that eCommerce has become a sale leads priority source of business “, free phone number database explains Carmen Limia, Head of eCommerce at OMG Spain. The Content becomes “Shoppable”. Content has been for many years one of the key channels to capture the interest of users. Now it extends throughout the purchase process and free phone number database reaches “the shelf.” One of the