We review the changes in digital consumption crm irancell habits over the last year in figures and the darker side of accelerated digitization. During this last year of the pandemic, citizens have experienced changes in their digital consumption habits . If the internet was important, crm irancell after the confinement it has become even more fundamental. The acceleration of digitization has been one of the keys to this period, in which the habits of Internet users have been altered. The question marketers are asking right now is whether these crm irancell trends will continue once normalcy returns.
According to figures from Acierto.com , crm irancell Internet traffic has increased by 50% since March of last year. The rise reached record highs coinciding with the declaration of the state of alarm. Specifically, almost 2 out of 4 Spaniards claim to take more advantage of the possibilities of the network now, and that crm irancell they use more applications and programs than before the pandemic . This includes the use of electronic signatures, financial apps and video calls, for example. Online shopping has been another of the great beneficiaries . Acierto.com data indicates that 3 out of 4 households have made online purchases this season. And up to 70% say they will continue to buy this crm irancell way from now on. The most popular products are electronics, fashion,
Online entertainment, another cause of crm irancell changes in consumer habits Our consumption of streaming content and the use of social networks also increased . Regarding this first, experts consider that 2020 was the year of streaming, since it was at the center of our entertainment sale leads and our social relationships. crm irancell Series, movies, games and video calls were our best company. Currently, and although consumption has begun to normalize, it has not recovered pre-pandemic levels nor is it expected to do so. crm irancell This is especially true when it comes to entertainment and older users.
