Technology consumption habits among young people between 21 and 33 years old have shown that millennials are often obsessive with their gadgets and cell phones, so application developers must relate their content to game mechanics, and better said: gamification . Gamification Bosnia and Herzegovina Mobile Number Database seen from the developers is the use of game mechanics, non-playful environments or applications, in order to enhance motivation, concentration and effort in a game. Data from the YEC consultancy highlights that companies or developers must incorporate gamification in their apps to attract millennials , and highlights the following points:
For companies or app developers , the true commitment must start from an identification or fulfillment of an emotional need, and design is a user experience that not only seeks to be rewarded for points and social status, but that it aims to find in the contents something pleasant, pleasant and fractifying. Consumption habits have shown that millennials seek instant gratification, that is, they do not like waiting or ambiguities, so an app for this segment must have or provide immediate rewards and then offer others Phone Number List through challenges or unlocks. Millennials are concerned from social justice to caring for the environment, which represents a niche market for developers, such as allocating a certain percentage of the purchase to environmental organizations, while people who raise more funds for the cause can obtain something of value, or it could work as a points system, and whoever collects the most using the app can get passes to a restaurant.
According to YEC, one way to increase the chances of creating strong passwords is to gamify them, by scoring passwords that allow users to score higher by choosing better passwords. The consultancy adds that Southwest and Chase “nailed it” by gamifying their applications, since they present a model in which you buy everything you want with your credit card through a points system in which you play with another user. Carrying out this activity will generate enthusiasm among millennials, and the activities can be signing to win or consulting social networks, with which companies could send codes to the winners with discounts on their products.