This also applies to campaigns with no history or that have been reformulated , with keyword updates and other structural changes based on new strategies. After all, Google will need to adapt to these changes again.
To make this clearer, let’s imagine that the conversion pixel is a large encyclopedia that has all the essential information to determine the purchasing pattern of people who visit a website.
Google, in turn, is the big brain behind the complete reading of this encyclopedia and the knowledge acquired in practice. But, as you can imagine, this takes time , and that is what we will talk about in the next topic.
How long does the campaign stay in learning mode on Google Ads?
Once you signal to Google that you want it to jamaica whatsapp number data 5 million use the intelligence gained by the conversion pixel to optimize your ad campaigns , it will then start learning.
This process can take, on average, 7 to 15 days . During this time, Google will read all the instagram threads: twitter’s competition is now available in latin america. collected by the conversion pixel.
Although it may seem like a long time, it is important to consider that the amount of contextual information collected by the pixel is enormous. As if that were not enough, it is also important to take into account that both technology and people’s purchasing behavior are constantly changing, and that arriving all the time.
Given this, whether you are creating your own Smart Campaigns or outsourcing them to a Google Ads specialist agency , it is important to consider that Google will necessarily need around 7 days to go through the learning process. Therefore, planning in advance to avoid losses during this period is crucial.
How important is the learning campaign?
If you think about it, there is a very new book your list is simple logic behind Google’s need for a learning period: the more it learns, the more effective it becomes .
