Junk food has become one of the workhorses in advertising regulations in multiple countries. In a way, it might seem that fast-food is the new tobacco , with more and more regulations and more control measures on how these companies sell their products. As obesity rates have skyrocketed in many countries and health problems linked to unhealthy lifestyles have increased, so has the pressure from public administrations against advertising promoting this type of obesity. food. In Spain, the regulations will toughen the regulatory framework for the Romania Mobile Database advertising of so-called junk food, to make it much more difficult for them to reach children but also adolescents. An awareness process against sugar has also been started, while the VAT on sugary products will be raised. The sugar has become in recent years one of the major players elements awareness campaigns for a healthier life. The move is in line with what is happening in Europe, where some countries are even preparing much tougher and more restrictive laws on advertising and marketing messages for fast food and unhealthy products. 
Thus, the United Kingdom has been one of the countries in which more measures have been activated in recent years in this direction. In summer, it banned television advertising for these types of products and placed limitations on when and how they were advertised online (it couldn’t be before 9pm). Now, they are going to go one step further in that field Brother Cell Phone List and are going to directly block all online advertising of products considered junk food. That is the plan that the British government has. The British administration wants to implement a total ban on online advertising of junk food, which would make it, as noted in The Guardian , the most restrictive regulation in the world. The standard is not yet firm. He has the support of health activists, but there is still a six-week consultation period, as they recall in the British newspaper.
The British advertising industry has already signaled that it seems like an indiscriminate and draconian move. Advertisers consider the move to be “disproportionate” and will deal a severe blow to the British advertising industry at a time that is already difficult. With the new regulations, brands will have to pause all advertisements for foods deemed to be too high in fat, salt and sugar. This affects all considered junk food, true, but also products and foods that until now were not seen in such a negative way, such as jam or avocados. These products are also rich in those elements considered negative.
According to The Guardian , the measure is driven by what has happened in recent months. The data on overweight of British children is very high (one in three children in primary school and two thirds of English adults), obesity has been an important risk factor for the coronavirus and, as recalled in the British environment Boris Johnson, the prime minister, has changed his view on personal health decisions after being in the ICU himself because of covid-19. If the British rule comes through, it will not only affect the British market. It will also be the first precedent for a total ban on this type of advertisement, which could serve as a guide for other countries to implement similar regulations.