The first contact with a prospect, who may not be familiar with your company, is also the most complicated. To capture their attention and effectively establish a business relationship, we’re sharing three email prospecting examples with you.
1. An introductory email on LinkedIn
Subject: [First Name] I have a solution for [challenge]
Hello [PROSPECT NAME],
I recently saw your post cayman islands phone number library on LinkedIn about [Cite a recent post with high engagement].
This immediately made me think of the process we follow [task you perform] for our clients starting with [Process] and [Method].
Why this prospecting email works: It’s an effective way to personalize your approach by showing that you’ve taken the time to review your target’s LinkedIn profile and that you understand their role and challenges.
2. Offer free benefits
Subject: {First Name], Increase your sales — for free!
Hello {First Name],
I’ve been tracking [Company Name]’s sales growth hacking techniques to attract customers growth—impressive results! your team is achieving [specific business accomplishment].
at [your company name], we have a [service] that can help you [achieve] results. And guess what? We offer a freemium version, which doesn’t require you to provide your credit card details at any time.
ing email works: Offering a free perk and highlighting the real value your product or service delivers is a great way to activate a prospect and move them through your sales funnel. Give your leads a free trial of your product and nurture them (with a follow-up email) to upgrade them from a freemium plan to a VIP plan.
3. A congratulatory email for a new post
If you notice on social media that resource data an organization that could potentially become a client has recently hired new talent, consider sending them an email to wish them luck in their new role.
Sincerely,
[Name]
Why this prospecting email works: Take advantage of this new role and the challenges it brings to offer immediate value to your prospect.
