It is undeniable that it gained much greater relevance since the beginning of the pandemic. Being closer to your customers, Knowing their preferences, Delivering valuable content and measuring your results are some of its advantages. Understanding this need, A few days ago we published on this same platform a content called What is a digital marketing strategy and why apply it ? Marketing strategy. Steps to create your digital marketing strategy A digital marketing strategy. Has to connect with your purpose, Respond to clear objectives and achieve a balance that benefits your customers and your business.
Definition: what do you want to achieve with your strategy
This is the point that joins the purpose of your business with its current. State and your future aspirations for it. Here you answer the “what do I want?” Every time you have a dilemma or want to take different paths, This definition will bring you back to the rational, To have your feet on the ground and your thoughts focused on the steps you want to take and. The goals you are about to achieve. Keep in mind that, Even if your competition has the pillars that you Petroleum Products (Wholesale) business email list choose later will make. Although there are as many definitions as there are types of businesses and purposes, Vice President of Marketing and Sales of will serve as a guide to get started.
Pillars: the basis of your digital marketing strategy
When you define the space you want to occupy and why you will build. A digital marketing strategy, The pillars will help you sustain and develop it. These will be the starting point to execute an organized and stable plan. That allows you to achieve your goals. There are four pillars: Fundamentals This pillar may have variations over time, But these must be due to Sale Lead the update of the market or the evolution of your business. In any case, They will mark the route of the rest of the plan. Describe what the person you want to reach is like. You can have different audiences; This happens in businesses that need to attract supply and demand.
