Of the big technology companies, Apple had remained the one that was not yet making money with online advertising. The essence of the business model of Google or Facebook has always been based on the revenue generated by ads. Amazon’s wasn’t at first, but advertising is a growing source of…
Continue Reading....Day: May 31, 2021
SMASH BTL Best Promotional Marketing Agency for the sixth consecutive year
For the sixth consecutive year, SMASH BTL was named Best Promotional Marketing Agency in the 2007 Jerry Goldenberg Awards for Excellence in Communications. The Jerry Goldenberg Award, created by Editorial Dossier, has distinguished the best professionals and companies Egypt Mobile Database for a decade of the industry, has positioned itself…
Continue Reading....Promotional marketing. Sell smart
Promotional Marketing reinforces the brand image of companies and distinguishes them from the competition Every entrepreneur wants to see his sales objectives met but good results are not always achieved. One of the main objectives of communication strategies in companies is to promote their products or services and position…
Continue Reading....CraveroLanis BTL won the Grand Prix at the Campro Globes Awards for Promotional Marketing
In a new installment of the Campro Globes Awards, held at the Hard Rock in Buenos Aires this Tuesday morning, CraveroLanis BTL won the Grand Prix, 5 Gold and 2 Silver, achieving an excellent performance that, in turn , gives you direct access to compete in the International Globes…
Continue Reading....OgilvyActionYunes, Jerry Goldenberg Awards Best Promotional Marketing Agency of the Year
OgilvyActionYunes received the Jerry Goldenberg award for Best Promotional Marketing Agency of the year. “In the first year of management, OgilvyActionYunes received an important recognition thanks to the contribution Dominican-Republic Mobile Database of each of those who make up the work team. These results fill us with pride and confirm…
Continue Reading....Brands Spend Nearly $ 90 Million on Eclipse Movie-Related Advertising
Eclipse, the title of the new film in the Twilight saga will hit the big screen accompanied by a significant financial investment by different strategic partners and commercial brands that have opted to develop and adapt their Denmark Mobile Database actions and marketing campaigns and promotions around this new…
Continue Reading....Coca-Cola cancels its promotional marketing campaign with Wayne Rooney
The Coca-Cola company has confirmed the cancellation of the advertising campaign that would feature the English Manchester United player, Wayne Rooney. The company’s decision would have been the result of recent Czech-Republic Mobile Database sensational revelations about his alleged relationship with a prostitute. Rooney, who is estimated to generate…
Continue Reading....OgilvyActionYunes elected best promotional marketing agency in Argentina
For the second consecutive year, OgilvyActionYunes was chosen as the Best Promotional Marketing Agency in Argentina at the Jerry Goldemberg Awards for Excellence in Communications ceremony. This distinction – which Editorial Cyprus Mobile Database Dossier has been granting for 13 years – distinguishes professionals and companies that contribute with…
Continue Reading....The power and impact of the promotional gift on customers and consumers
Advertising gifts are a constant communication channel between a company and its consumers, it is a fact that the word ‘gift’ or ‘free’ attract the consumer’s attention at a trade fair, at a business exhibition or in a shopping center. The promotional items industry is one of the most avant-garde…
Continue Reading....Brands Merchandising: Marketing and products for true fans of the brands
Merchandising is undoubtedly one of the businesses through which a multitude of companies and brands generate great benefits, either through the impacts of their Costa-Rica Mobile Database promotional gifts, as well as the direct sale of products related to their own brand. Merchandising, also known as micro-marketing, is the part…
Continue Reading....Promotions at the point of sale: 15 keys to the relationship between Manager and Promoter
Brands often decide to do special actions with a sales promoter in the store, to carry out demonstrations, tastings or technical explanations and get customers and sales on the shelf. Normally these actions are carried out in hypermarkets or in medium and large specialized stores that have a sales volume…
Continue Reading....10 Reasons to bet on discount coupons as a promotional marketing strategy
Two of the promotional marketing strategies that are penetrating the digital market the most in recent years are discount coupons and on-site / off-site prizes or raffles, and is that everything that is to lower the price of an item or obtain it free sounds tempting to consumers. Thanks to…
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